North Then West is becoming Starting Point Studios! Visit us to make your company more customer-focused.
Your challenge:
And always put your customers first.
EVERY. SINGLE. DAY.

That’s why we’re here.
User Experience Architecture • Customer-Focused Value Proposition • Category Design
North Then West brings clarity.
Clarity about who you are. Clarity about what you do.
Clarity about your customers’ needs.
Clarity about your User Experience.
Here’s why a customer-focused value proposition matters:
$10
Amount of ROI on
each dollar spent by
companies with a user
experience strategy
3x
Rate companies that focus
on customer experience
outpace those that don’t
71%
Companies integrating design
practices into their work culture
that report improvements in
employee engagement
Every business — including yours — needs a little help sometimes.
That’s why we’re here.
Companies we’ve elevated







