Clarity.
Then
Growth.
Meet North Then West
North Then West reintroduces companies to their customers.
Entrepreneur and journalist Joel Magalnick founded North Then West to help your company re-establish:
Your Unique Value Proposition
What makes you different from your competition
Your Customer Experience
Aligning what you sell with what your customers want — and expect
Your User Experience
Fulfilling your customer experience through high-performing digital products
Our Values Drive Our Work
- A Positive Customer Experience.
- Respect. For customers. For employees. For the world.
- Authenticity. Yeah, we get it. Everyone says that. But we reflect who we are in all the work we do.
- Clear Communication. You stay in the loop. All the time.
- Responsiveness. You call? We answer. Simple as that. But not at 2 in the morning.
- Diversity of Opinion and Perspective. It makes the world a better place.
- Challenging Assumptions. Joel looks at things differently. Just ’cause something’s always been done that way doesn’t mean it’s the best way.
- Sustainability. In terms of the planet. In terms of the business. In terms of the health of the people who make the business run.
Joel’s goal on every project is to make an impact that provides long-lasting results for your company.
The Next Chapter of Your Story.
Courtesy of Our Methodology.
Joel bases his work on one-to-one conversations — with stakeholders, customers, employees — to truly dig deep into the challenges companies experience. He also utilizes methods like comparative analyses, digital usability studies, and other relevant tools to provide useful, actionable recommendations for the best path forward.
Companies We’ve Elevated
Leverage Joel’s Expertise
How it Best Works for You:
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- Half-day in-house workshop
- Full-day in-house workshop
- Value Proposition and Customer Experience assessment
- Working with Joel through your digital agency